About Appleseed
Appleseed provides economic and social research and analysis, economic development planning and project development, strategic planning and program development services to government, non-profit and corporate clients. Learn more...
Featured Projects
For the Central Park Conservancy, Appleseed prepared a report that highlights the multiple ways in which the Park contributes to the City's economic vitality -- as a major enterprise in itself; as a magnet for visitors, a location for film and TV production and avenue for major events; as a resource for New York City residents; and through its impact on property values and City tax revenues.
Read our blog post on the topic: The value of Central Park - even greater now than during the boom
Download: Valuing Central Park's Contributions to New York City's Economy [2MB PDF]
During a time of economic recession, Harvard University is a stabilizing force in the Boston area economy, and its continued investments in research help set the stage for the region's future growth. Appleseed analyzed the economic impact of the university on the Boston metropolitan area.
Download: Investing in Innovation: Harvard University's Impact on the Economy of the Boston Area [670 KB PDF]
Appleseed was the managing consultant on a project analyzing the economic impact of The New York City Waterfalls, a public art exhibition designed by Olafur Eliasson and presented by Public Art Fund.
The project team included Audience Research & Analysis, who developed and conducted visitor surveys, and estimated the number of total and incremental viewers at the exhibit's seven official vantage points.
Appleseed's work on the project included interviewing businesses and cultural institutions affected by the Waterfalls, and writing and designing the final report.
Download: The New York City Waterfalls: The Economic Impact of a Public Art Work [2 MB PDF]
Ferry service has long been recognized for its potential to attract commuters to the City's waterfront, reducing demand on some of the City's most heavily-used subway lines and promoting the development of new waterfront neighborhoods. Since the end of 2005, Appleseed has assisted NYCEDC in developing a plan to expand privately-operated intra-city ferry service.
Appleseed's work on this project has included analyzing the potential market for new ferry services in several areas, including the East River waterfront, Rockaway and the South Shore of Staten Island; developing criteria that could be used to evaluate these sites based on the City's strategic priorities, including potential residential growth, shifting commuters from cars to ferries, and minimizing operating subsidies; and analyzing projected operating costs and revenues for several proposed ferry services.
For Save the Harbor/Save the Bay, Appleseed measured the direct economic contribution of Boston Harbor and the waterfront to Boston's economy. Appleseed also estimated how the waterfront's value has been enhanced since the start of the Boston Harbor Cleanup project in 1986.
Download: The Leading Edge: Boston Harbor's New Role in the City's Economy [411 KB PDF]
